22 Men's Clothing Line Success Stories [2023]

My name is Valentin Ozich. I'm the Founder and Creative Director of the men's premium streetwear brand; I Love Ugly.

Despite a few setbacks along the way and despite my lack of skills when I first started out, I believe we are back on the path to hit that goal and are proof that with a bold dream, ambition and hard work anybody has the potential to turn an idea that began out of your bedroom into a multi-million dollar business.

Hi, my name is Paul Chittenden, and I am the Founder of Bad Ass Work Gear. Our goal is to make work gear that lasts. Well, at least longer than our competitors. Let’s face it, the people we sell to are hard on their gear!

The oil and gas industry has its ups and downs. We were riding high when oil prices were up and companies were spending money on their employees. We dropped about 80% of revenue in the last downturn. 2018 and 2019 have been leveling off with more retail orders than corporate orders, averaging about $15,000 per month.

Hello, my name is Justin Clark, I’m 31 and I am the founder of RomperJack. RomperJack is a men’s apparel company that specifically sells men's rompers and jumpsuits. Our rompers are made from premium materials and designed to be perfectly fitted.

For those who are unfamiliar with a mens romper; it’s a button up shirt sewn into shorts and a jumpsuit is a button up shirt sewn into pants, like a fashionable onesie. Check out the pictures below….

I’m Anastasia Osindero, and I’m a designer! I launched my menswear brand, Boystrous, in August 2020 during lockdown with a collection of graphic t-shirts sporting graphics I made and printed myself at home.

The most popular t-shirt has been the All Love t-shirt - quickly followed by the slogan t-shirts. The t-shirts drew the attention of men and women and even captured the interest of influencers such as Josh Denzel whom I have had the honor of gifting a t-shirt to.

Hi, my name is Jeff Schattner and I am the founder of Lawrence Hunt Fashion, an innovative clothing tech start-up. We began in 2016 with our flagship sweat-wicking dress shirt. Our shirt is unlike any other dress shirt on the market in the way it takes the best properties of BOTH performance and professional wear and combines it in one shirt. We perfected the balance between the crisp and professional look of a traditional cotton dress shirt and the performance features of athletic-wear.

We applied for a utility patent for our dress shirt in 2016, and it was granted four years later. We’ve steadily grown over the past few years, while our patent was pending, adding new innovative shirts for various work or casual situations. We reached approximately $20,000+/month last year, and continue to grow into 2020.

Hi guys! My name is Paul Kaster and I’m the owner of Crooked Branch Studio. I started the business in 2016 making handcrafted wooden bow ties, but I’ve since expanded to carbon fiber bow ties under the sub-brand Carbon Cravat.

After outsourcing most of my day-to-day work to contractors around the United States, my business now consistently pulls in around $1000/mo in profit with minimal upkeep. If you’re interested in learning how to turn a labor-intensive business into a self-running income stream, I’ll be diving more into specifics later.

I am Rob Kessler inventor and co-founder of Million Dollar Collar, the world’s first permanently installed placket stay.

Million Dollar Collar has already helped people in 100 countries upgrade 200,000 of their own dress shirts, and aims to change the dress shirt industry as a whole just like Non-Iron and Collar Stays did in the past.

Oh, hey there! My name is Julian and I am one half of the team behind DULO, where we make dress shirts from performance fabrics. Both me and my co-founder - Marin, are originally from Bulgaria, but currently based in Amsterdam.

After one year in product development mode, we opened our webshop - weardulo.com on the 1st of November, 2017.

Danh started Buttercloth after finding shirts to be uncomfortable. Went from partnering w/ Metta World Peace and getting into Shark Tank, to $6M in sales.

• Voonik was founded by Navaneetha Krishnan and Sujayath Ali to customize the shopping experience for both men and women.
• This is one of the fastest-growing fashion shopping apps for women in India, where you can purchase clothing that complements your physique, personality, lifestyle, and preferred spending limits.
• Their app has received over 1M downloads and completes more than a million transactions each month.
• This brand's first desktop website, Voonik.com, launched in March 2013.

Read the full story on startupnewsxp.blogspot.com ➜

• Founders Tom Montgomery, Preston Rutherford, Hency, and Ranier Castillo started this menswear brand called Chubbies in 2011.
• They offer various items, including swimsuits, bathing suits, swim shorts, casual wear, and accessories for men.
• The fact that the brand's founders were skilled at producing and marketing clothing played a crucial part in the brand's success.
• Since Chubbies was founded, it has grown its net sales from $2.4 million in 2012 to $44.1 million in 2020.

Read the full story on medium.com ➜

• Marcus Harvey is the founder & owner of the Portland Gear.

• He started a page on Instagram by the name of @portland page in 2013 out of his love for Portland. Marcus slowly managed to build a community of Portlanders and thought of leveraging this audience base.

• He had a background in garment design & branding and decided to launch his brand Portland Gear on Black Friday of 2014.

• The brand has now been established as a retail clothing store offering quality menswear items & accessories.

• Marcus wants to create products and experiences that people actually want to use and share in order to foster a sense of community in this amazing city of Portland.

Read the full story on upflip.com ➜

• Lee Smith is the founder of Urbanity, a contemporary boutique for men’s & women's clothing, footwear, and accessories.

• Lee opened the first Urbanity store back in 2009 after graduating from college at the University of Idaho.

• It is a locally operated store offering customers the opportunity to shop for stylish fashion items in a cozy and laid-back shopping environment

• At Urbanity, people can find renowned brands like Daisy Street, Billionaire Boys Club, Jordan, Girl Dangerous Ice Cream, Nike, Herschel, and others in one store.

• Urbanity plans to continue to grow year by year and offer the best and most exclusive brands in the country.

Watch the video on youtube.com ➜

• Ashley Merrill is the dynamic founder and CEO of the upscale sleepwear company named Lunya.
• The brand offers stylish sleepwear and rest wear for both men & women that spell out comfort in bold letters.
• In 2012, she started working on her concept for a business based on upscale materials like cashmere and alpaca, never forgetting the comfort and strongly emphasizing body-flattering cuts.
• Since its official launch, the company has grown YoY by 500%.

Listen to the full podcast on storybehindthebrand.libsyn.com ➜

Hi guys, my name is Gregg and I’m an amateur artist. My brother Eric works in mental health supporting individuals to source employment and his wife Aga works for Deloitte as part of their audit administrative team.

They believe in our message of being kind to one another and leaving no one out. But they also know a quality product when they see one and are drawn to the fact that recycled materials are used in the manufacturing of our clothing. Finally, all of our clothing comes with the official Be Kind logo and our hoods and sweatshirts also carry that message on the sleeves. As it stands we’re making a profit of 450 euros per month.

Paul founded SPUDS, a men’s apparel company based in California. After many prototypes, they launched on Kickstarter and were able to raise $15,000.

Hi friends, my name is Brad Hoos, founder of MuskOx. No, unfortunately, I wasn’t the first person to discover the musky odored, super cool, Arctic hooved mammals with two-layered thick coats that roam the tundra in herds. However, I did start a men’s clothing line called MuskOx to provide quality, functional gear for your everyday adventure, whether you’re trekking alongside arctic mammals, hustling at the office, or exploring new terrain.

Since our launch in 2019, we have already grown a significantly supportive customer base, comprising thousands of MuskOx men and women who live in tandem with the spirit of the MuskOx brand. We have recently developed a partnership with the Alaska Wildlife Conservation Center in support of the quality care they provide to wildlife like the greatest animal around: muskox!

My name is Jay Fuller and my product FLXCUF. It's a solution designed to hold up dress shirt sleeves in one fold. I have just one product design (in two versions), coming in a variety of colors -- black (Bonds), white (Carraways), royal blue (Shmedium Blues), and light blue (Portages). Rather than just call my product the FLXCUF band, I thought it’d be more fun to give each color it’s own name.

Recently, since its launch 3 years ago, FLXCUF is in the green. Sales also continue to improve and I’ve finally gotten over the hump of getting into two boutique retailers this year.

Under Armour is one of America's top sports equipment & sports apparel manufacturing companies. Patrik Frisk is the present CEO.

In 1996, Kevin Plank started the brand from scratch in the basement of his grandmother's house in Washington, D.C.

The idea behind the brand was generated on a football field in 1996 when Kevin Plank was playing as the captain for the University of Maryland special teams. He had the epiphany that there must be a better option as he looked down at his bulky, sweat-soaked cotton T-shirt.

One of the first products of Under Armour was a sports shoe, and Kevin began by creating a synthetic base layer that would wick away sweat. From there, they expanded the range of Under Armour's products to include long-sleeve shirts, cold-weather clothing, and later, football, cross-training, and running shoes.

Fast forward to 2019, they just reported $5.27 billion in revenue.

Read the full story on cnbc.com ➜

• Brian Spaly and Andy Dunn are co-founders of Bonobos, a well-known men’s clothing brand.
• Bonobos offers unique styles, designs, cuts, and color palettes to make their customers enthusiastically express their personalities.
• What started as Spaly's MBA project quickly evolved into a personal quest to create the perfect pair of men's pants that did away with all the typical trappings of boring menswear.
• Dunn invested his 401k money to launch the website and secure a round of angel funding from venture capitalists and Stanford professors because he strongly believed in Spaly's business idea.
• In the summer of 2017, Walmart acquired Bonobos for $310 million.

Read the full story on plytix.com ➜