26 Media Company Success Stories [2023]

Updated: July 24th, 2023
Start A Media Company

A media company is a business with professional editors and writers that create and publish content periodically. Media companies distribute content in different forms, including video, audio, and video.

To start a media company, determine the kind and size of the audience you are targeting. Then, create catchy content your potential audience will want to share or invite their friends to checkout.

Remember, quality content is nothing without a high-quality underlying platform. The content distribution platform should be easily accessible to your audience. Otherwise, your media company will not deliver quality results.

Here are some real life success stories of starting a media company:

1. Starter Story ($1.09M/year)

Pat Walls (from New York, New York, USA) started Starter Story almost 6 years ago.

Revenue
$91K / month
Team
1 founders / 6 employees
Location
New York, New York, USA

Case Study
  • The most comprehensive interview about starting: Founder Interviews: Pat Walls of Starter Story.
  • A more personal side of the story: The Best Year Of My Life: In 35 Tweets.
  • More recent: How Starter Story grew to 1.4 million monthly visitors and $500,000 in annual revenue
  • Latest: 5 years building Starter Story # Read these first
  • The most comprehensive interview about starting: Founder Interviews: Pat Walls of Starter Story.
  • A more personal side of the story: The Best Year Of My Life: In 35 Tweets.
  • More recent: How Starter Story grew to 1.4 million monthly visitors and $500,000 in annual revenue
  • Latest: 5 years building Starter Story

2. Warrior Lodge Media ($252K/year)

Wes O'Donnell (from Grand Haven) started Warrior Lodge Media almost 10 years ago.

Revenue
$21K / month
Team
1 founders / 2 employees

Case Study

Hi, my name is Wes O’Donnell and I am the founder of Warrior Lodge Media, an all-in-one informational website for military and veterans, a film and TV production studio, and an eCommerce store.

The best part is that Warrior Lodge is almost completely “hands-off”, even the eCommerce vertical, and generates true passive income.

how-i-started-a-21k-month-military-and-veterans-media-company-and-ecommerce

Learn more about starting a media company:

Where to start?

-> How much does it cost to start a media company?
-> Pros and cons of a media company

Need inspiration?

-> Examples of established media company
-> Marketing ideas for a media company

Other resources

-> Media company tips

4. Startup Story Private Limited ($60K/year)

Anil Bakshi (from New Delhi) started Startup Story Private Limited over 2 years ago.

Revenue
$5K / month
Team
1 founders / 10 employees

Case Study

I am Anil Bakshi, Founder & CEO of Startup Story and an entrepreneur by profession, having acquired 11+ years of industry experience has backed the strong grasp I command in the field of marketing, business consultation, and coaching. I have ventured and been at the forefront of various successful startups and enterprises. Along with this, I possess first-hand experience with the current startup framework and have a deep understanding of today’s market.

Startup Story helps people to learn and get inspired from the lives of those who have moved up in the world, despite overwhelming odds. We have designed this initiative to bring these stories across you to inspire and help you explore and take on unpredictable situations. Choosing unconventional paths is not easy but Startup Story media adds the missing ingredient in your plans through our services like podcast series, startup tv, live interviews and stories based on real-life experiences, and our exclusive range of startup support services. So Far we have covered 150+ stories of inspiring entrepreneurs and have a steady traffic of around 50k monthly unique visitors.

on-starting-a-website-to-promote-indian-startups-and-entrepreneurs

5. Sunlight Media LLC. ($204K/year)

Angelo Frisina (from Los Angeles, California, USA) started Sunlight Media LLC. over 12 years ago.

Revenue
$17K / month
Team
1 founders / 2 employees

Case Study

I am Angelo Frisina, Founder and Chief Executive Officer (CEO) of Sunlight Media, LLC., located in Los Angeles, California. We are a digital marketing company specializing in web design, app development, and various digital marketing services. These services include Search Engine Optimization (SEO), Pay Per Click (PPC), social media marketing, email outreach, and more.

Sunlight Media LLC is continuing to expand in terms of revenue, enterprise productivity, and brand value. The company began under my direction as a founder and is currently running operations with multiple departments such as marketing, Search Engine Optimization (SEO), web and mobile application development and design, videography, and more. We are assisting and managing projects for numerous clients daily while expanding our networks beyond our local geographical region. Additionally, our focus will be to continue to grow domain authority for our website and our clients, showcase our values to customers through online reviews, testimonials, and optimize our workflows to improve overall productivity.

a-pro-musician-turned-entrepreneur-earning-200k-per-year

6. Joker Mag ($3K/year)

Tyler O'Shea (from Philadelphia, PA, USA) started Joker Mag over 5 years ago.

Revenue
$250 / month
Team
1 founders / 0 employees

Case Study

Hello! My name is Tyler O’Shea and I’m the founder of Joker Mag, a media platform for inspiring underdog stories in sports. Through original articles that celebrate the underdog mentality, our mission is to inspire athletes, coaches, and sports fans to conquer obstacles and overcome adversity.

In case you’re still wondering, he got his name from the black spot around his eye that’s reminiscent of the infamous Batman villain!

getting-cut-from-my-baseball-team-led-me-to-build-a-blog-for-underdog-stories

7. MrBeast YouTube Channel ($54M/year)

MrBeast runs YouTube channels with over 100M combined subscribers. MrBeast is also called the "Santa of YouTube". Here's the case study on how he gained 90 million subscribers.

MrBeast (from Wichita, KS, USA) started MrBeast YouTube Channel over 11 years ago.

Revenue
$4.5M / month

Case Study

Some of the BIGGEST accomplishments of MrBeast:

  • Raised $20 million to plant 20 million trees
  • Donated over 100 cars including Lamborghini
  • Gave away a private island
  • Gave away 1 million dollars in one video and did many more of such crazy stuff

article

Read the full story on bloggerspassion.com ➜

8. Fin vs Fin ($480K/year)

Alex Goldberg (from Santa Monica, California, USA) started Fin vs Fin over 4 years ago.

Revenue
$40K / month
Team
2 founders / 10 employees

Case Study

Hiya! My name is Alex Goldberg, and I’m the founder of Fin vs Fin, a portfolio of popular product reviews that include, among others, finvsfin.com and zenmasterwellness.com. Despite not being much of an online shopper nor a wellness guru, my partner and I somehow managed to build a profitable media business centered on helping consumers compare health products online.

This is the story of turning a “dumb side project” into my full-time focus, stumbling into financial freedom by repeatedly doubling down on tiny wins. I hope you find it inspiring enough to launch your entrepreneurial project or keep at whatever hustle you’re currently focused on. Truth be told, you may be closer to predictable seven-figure revenue than you think.

how-i-grew-my-dumb-blog-to-a-portfolio-that-generates-70k-profit-month

9. Franchise UK ($600K/year)

Joel Bissitt (from Norwich, UK) started Franchise UK over 19 years ago.

Revenue
$50K / month
Team
1 founders / 5 employees

Case Study

My name is Joel Bissitt & I am MD of Franchise UK, The UK’s largest franchise directory. For 18 years, we have assisted franchise businesses to grow by generating quality franchisee recruitment leads online.

Franchise UK has grown rapidly, particularly over the last 5-6 years & we have achieved year-on-year growth since 2017 with a 50% increase in turnover last year.

how-i-started-the-uk-s-largest-franchise-directory-and-make-600k-year

10. The College Investor ($288K/year)

From a $10,000 a month “blog” to a 7-figure “Media Company” — a lot can happen in six years. Today’s guest is one of my most important real and virtual online business mentors — I’m always trying to pay attention and keep an eye on what Robert Farrington from TheCollegeInvestor.com is up to. Fun f…

Robert Farrington (from El Cajon, CA, USA) started The College Investor almost 14 years ago.

Revenue
$24K / month
Team
1 founders / 2 employees

Case Study

Robert Robert Farrington is the sole founder of The College Investor and in 2009 he build this online media company to help out students.

In order to begin creating true wealth for the future, The College Investor is on a mission to assist you in getting out from under your student loan debt. In early 2016, Robert was still working full-time at Target while his side hustle was making $10k per month. He grew this business little by little and currently he earns around 24K/month from The Collge Investor.

His website offers information on student loans, taxes, tax software, investing, insurance, and budgeting and has over 1 million monthly visitors.

Read the full article on sidehustlenation.com ➜

11. On Brand ($1.8K/year)

Brian McEuen (from Chicago, IL, USA) started On Brand over 3 years ago.

Revenue
$150 / month
Team
1 founders / 1 employees

Case Study

My name is Brian McEuen, and I'm the founder of On Brand. We help guys shop for clothes online by curating personalized selections as if they were walking into their very own store. We're like Spotify for clothes! Another way to put it: imagine those “Top 25 T-Shirts for this Summer” lists curated just for you down to the right size, fit, style, and color!

I currently have about 75 users and an annualized revenue run rate of $1800.

spotify-for-clothes-how-i-launched-a-business-helping-guys-discover-new-clothing

12. YourAverageTechBro ($30K/year)

Dohyun Kim (from ) started YourAverageTechBro almost 3 years ago.

Revenue
$2.5K / month
Team
1 founders / 1 employees

Case Study

Hi! My name is Dohyun Kim, and I am the individual behind the social media account YourAverageTechBro. My largest platform is TikTok with 155,000 followers, and I am also on Youtube with around 11,000 subscribers, and I am also on Instagram with a much more humble follower count of 850, and on Twitter @DohyunKim.

Currently, I am averaging around $3000/month across ad money, sponsored content, and a few course sales (this is a much newer product category that I am breaking into.

how-i-grew-a-niche-tiktok-account-to-155k-followers

13. Medium ($34.8M/year)

This is my story of how I stumbled into making money on Airbnb without owning, renting or investing my own money.

Evan Clark Williams (from San Francisco, California, United States) started Medium almost 11 years ago.

Revenue
$2.9M / month
Team
1 founders / 5288 employees

Case Study
  • Medium.com was founded by Evan Clark Williams in August 15, 2012.
  • Medium.com combines elements of blogging services and social networking.
  • After the company was founded, it managed to raise more than $130M in just 5 years.
  • They have grown their team to 5000 employees.
  • Medium relies on Amazon’s Virtual Private Cloud for its production environment.

Read the full story on wiredelta.com ➜

15. My Curly Adventures ($48K/year)

Jessica Serna (from Texas, USA) started My Curly Adventures over 6 years ago.

Revenue
$4K / month
Team
1 founders / 2 employees
Location
Texas, USA

Case Study

Hello! My name is Jessica and I am the Content Creator, Blogger, and Influencer of MyCurlyAdventures which inspires people to travel more through finding exciting adventures close to home!

Through Instagram advertising, sponsorships, and affiliate income I’m able to make a living wage. Plus since I’m traveling so much many of my major expenses have been eliminated such as rent, food, clothing, beauty products, and obviously travel! So with everything I also get for trade that I don’t have to directly pay for, my income would be even higher.

how-i-started-a-niche-blog-and-quit-my-9-to-5-job

16. CoinSnacks ($360K/year)

Dillon (from Denver, CO, USA) started CoinSnacks over 5 years ago.

Revenue
$30K / month
Team
2 founders / 3 employees

Case Study

Hello, my name is Dillon and I co-founded CoinSnacks, a crypto-focused newsletter that is read by more than 70,000 people weekly.

Since then, we’ve ridden multiple bull and bear markets in crypto, acquiring competitors along the way, and developing a process that allows us to make ~$30,000 monthly in 2022.

getting-fired-led-me-to-build-a-crypto-newsletter-that-makes-360k-year

17. All Things Commerce Helsinki Ltd. ($6M/year)

Jonas Forth (from Helsinki, Finland) started All Things Commerce Helsinki Ltd. over 9 years ago.

Revenue
$500K / month
Team
2 founders / 30 employees
Location
Helsinki, Finland

Case Study

I’m Jonas Forth, managing director at All Things Commerce Helsinki Ltd. Our aim is to help Nordic brands based in art, literature and design reach a global audience through e-commerce and relevant content.

All Things Commerce Helsinki Ltd is now owned by the parent company Moomin Characters, to which it was sold to in early 2015.

18. Tons of Thanks ($104K/year)

Heidi Bender (from ) started Tons of Thanks over 9 years ago.

Revenue
$8.7K / month
Team
1 founders / 1 employees

Case Study

Hello, my name is Heidi Bender. I started my website, Tons of Thanks, to help people write thank-you notes. Before becoming a full-time writer, I worked as a data management consultant for twenty-two years.

Since starting Tons of Thanks in 2014, I’ve helped more than 15 million people write a thank you note message.

i-run-a-thank-you-notes-website-that-makes-8-7k-month-with-display-ads

19. Side Hustle Nation ($420K/year)

Nick Loper (from Sammamish, WA, USA) started Side Hustle Nation about 10 years ago.

Revenue
$35K / month
Team
1 founders / 1 employees

Case Study

In 2013, I started the Side Hustle Nation blog, accompanied by the Side Hustle Show podcast. Naturally, it was a side hustle for me. There was no business model or business plan in the beginning — I just set out to create the kind of content I wanted to consume: light on the theory, heavy on the tactics. With a $50 mic in the corner of the living room, I started interviewing other side hustlers and entrepreneurs about how they got their ideas and grew their businesses.

how-i-built-a-420k-year-content-business-helping-people-make-extra-money

20. Altered State Productions ($960K/year)

Eddie Castillo (from Dallas, TX, USA) started Altered State Productions almost 5 years ago.

Revenue
$80K / month
Team
2 founders / 13 employees

Case Study

Hi everyone, my name is Eddie Castillo. I’m the Co-founder of Altered State Productions, a full-service digital marketing agency dedicated to helping businesses and brands shop for marketing services.

Altered State Production’s success as a creative leader has been bolstered by excellent collaborations with distinguished clients like New York Style Fashion Week, Dallas Blends, Samsung, Welks Resorts, and Valyou Furniture. The results are the growth of those businesses and increased demand for the agency's incredible services.

how-my-childhood-media-interest-inspired-me-to-build-a-80k-month-marketing-agency

21. Organically Addison ($144K/year)

Addison LaBonte (from Dallas, TX, USA) started Organically Addison over 4 years ago.

Revenue
$12K / month
Team
1 founders / 1 employees

Case Study

My name is Addison LaBonte and I own and operate a portfolio of high-traffic websites. My 4 websites are all in the food niche. These blogs feature hundreds of recipes that range from varying diets, cooking methods, courses, and seasonal flavors. My business is unique in that I am not selling anything to my audience directly. My content websites make money from display advertisements.

Over the past 4 years, I have rapidly scaled my business. Today, my main website makes $12,000 per month on average. In early 2023, I acquired 3 other food blogs. These websites make another $5000 per month combined. Diversifying my offerings has been a welcome challenge. I am greatly looking forward to learning, growing, and scaling my business further.

from-an-instagram-page-to-owning-a-12k-month-high-traffic-food-recipes-website

22. Wealthtender ($96K/year)

Brian Thorp (from Houston, TX, USA) started Wealthtender about 4 years ago.

Revenue
$8K / month
Team
1 founders / 1 employees

Case Study

Hi, I’m Brian Thorp. I believe everyone deserves help related to money matters, from someone they can trust. But most websites designed to help people find a financial advisor are trying to weed out anyone with less than a minimum sum of $500,000 to invest.

Wealthtender currently generates $8,000 a month in revenue from financial professionals who choose a nominal monthly subscription tier for a range of digital marketing benefits, including being featured in Wealthtender directories and articles.

i-quit-my-job-and-built-an-8k-month-marketing-business-for-financial-advisors

23. StartupTalky ($120K/year)

Shubham Kumar (from Bangalore, Karnataka, India) started StartupTalky about 5 years ago.

Revenue
$10K / month
Team
1 founders / 13 employees

Case Study

I am Shubham Kumar and I founded StartupTalky, a community and media platform for entrepreneurs. We are mostly focused on the Indian region for now but we are also increasing our viewership from other countries.

how-we-started-our-10k-month-community-for-entrepreneurs-with-just-facebook-groups

24. Radical FIRE ($72K/year)

Marjolein Dilven (from Amsterdam, Nederland) started Radical FIRE over 4 years ago.

Revenue
$6K / month
Team
1 founders / 2 employees

Case Study

Hi all! I’m Marjolein Dilven, and I’m the founder of Radical FIRE. Radical FIRE is a personal finance platform that talks about financial freedom and financial independence, done by women for women. We’re aiming to help women all over the world by teaching them about investing, saving money, and making money.

Creating this business has helped me live the life I want while helping others create their dream life. I am currently traveling the world with my partner, after quitting my day job in September 2022 to work on Radical FIRE full-time. I currently have around $6,000 in monthly revenue, which is a 120% increase compared to last year. That’s why I felt confident enough to take the leap from my 9-5 job to entrepreneurship. It’s always been my dream to travel and I’m happier for it.

how-i-started-a-6k-month-personal-finance-media-platform-for-women

25. Man of Many ($4.8M/year)

Scott Purcell (from Sydney NSW, Australia) started Man of Many over 10 years ago.

Revenue
$400K / month
Team
2 founders / 14 employees

Case Study

Hi! My name is Scott Purcell, and I’m one of the Co-Founders of Man of Many, one of the world’s largest men’s lifestyle sites and a proudly self-funded, bootstrapped, and independent publication covering the latest in Products, Culture & Style.

The quality of our work and efforts as a media brand has continued to be recognized by industry peers in several awards as we solidify Man of Many as a trusted voice for readers, and we now turning over more than $4M per annum.

growing-to-4m-year-with-a-men-s-lifestyle-blog-bootstrapped

26. Life Boost Nutrition ($12K/year)

Alexandra Ng (from Singapore + United States) started Life Boost Nutrition 12 months ago.

Revenue
$1K / month
Team
1 founders / 2 employees

Case Study

Hello! My name is Alexandra Ng, and I am the founder of Life Boost Nutrition, a digital platform offering comprehensive reviews of health supplements and guidance on maintaining your physical and mental health.

With consistent growth in traffic and a content team behind us, our content aids our audience in making informed health decisions.

how-my-health-blog-makes-1k-month-through-ad-placements

Pat Walls,  Founder of Starter Story
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