20 Jewelry Business Success Stories & Examples

Hello there! We are Lindsay Ann Gottschall and Courtney Joy Bleier, two sisters from Miami who started Ann + Joy. We make handmade real flower and resin jewelry and sell online and in stores around the world. We take pride in being one of the first companies to make real flower jewelry. During our first year of business, we blossomed almost immediately into a very successful Etsy shop. Etsy was constantly featuring our products on its website and in promotional emails. We are proud to say that since starting in early 2017 we have had over 5,000 sales online.

For all the readers, we are providing a 20% off coupon to our Etsy shop. Use code: STARTERSTORY at checkout!

My name is Alex Moore. I’m originally from St. Louis, MO, USA but have lived overseas the last 11 years and am currently living near Queenstown, New Zealand, where I have been for the last 5 ½ years. I have a wife, Paula, and three children, Sophia & Grace (twins, age 5) and Beau (age 3). My main profession (no longer full time) is that I’m a primary school (elementary) PE teacher going on my 15th year.

Currently, between all of my sales at the markets, online, etc, my revenue is on average between $2500-3000 per month. One thing that people find unique about my product is that I personally make every piece of jewelry I sell.

We’ve created an enormous community of over 2 million people who wear QALO to represent the most important commitment they’ve made in their life. This year we as a company will eclipse over 100M in total revenue since Ted Baker (my co-founder) and I founded the company from a dining room table in 2013.

Hi! My name is Connie Hung — I’m the Founder & Creative Director for the fine jewelry brand, Costanté. I’m a 28-year-old Taiwanese American immigrant. My family moved to the United States in 1996 and I grew up in the quaint suburb of Diamond Bar, California.

Costanté custom projects work at a large range of pricing as we try to work towards the client’s budget instead of ours. Some custom projects finish at $500, others can go over $40,000.

Hi there! My name is Aziza and I am the founder of Aziza Jewelry. Some of my most well-known pieces include my colorful gemstone hoop earrings and Mother-Daughter Earring Sets. My Mother-Daughter Earring Sets have become quite popular lately as a gift that men have been purchasing for the women in their lives as “Push Presents” (gifts for a new mom just after giving birth).

Hi! My name is Pragya Batra and I am the co-founder of Quirksmith, a design company that creates handcrafted jewelry and accessories.

I started Quirksmith with my sister Divya Batra, who is a jewelry designer and graduated from one of the most prestigious design schools in India (NIFT, Gandhinagar). We started Quirksmith about 3.5 years back in the year 2016. From a weekend passion project for 2 sisters, it soon became our full-time passion. We now process orders worth $40,000 every month and work with artisans across India, to keep the silversmithing craft alive!

Hey there, I am Diane, one of the owners of Inspiranza. My business partner, Dawn Pochek and I started Inspiranza Designs with just $500 and a Big DREAM!

Inspiranza Designs revenue had dropped to a mere $100,000 per year just 4 short years ago and has now grown to approximately $400,000 per month. We have been named by Inc. Magazine as one of the fastest-growing companies in American two years in a row. In 2018 we were named #157 and this year we were named #110 but oh what a journey it has been.

Hello, my name is Wendy Dailey, and I, along with my co-founder Stephanie Pollaro, founded the non-profit International Sanctuary and Purpose Jewelry; jewelry made by and in support of young women who have escaped human trafficking.

My name is Stacey, and I grew my handmade jewelry hobby into a business. Bang-Up Betty is subversive and sweet hand-stamped jewelry and funny, feminist gift items and apparel.

Bang-Up Betty started as a coffee table hobby and has grown into a business that can support me. Its average revenue is about $6,000 per month. Oh, and its named after my cat. His name is Betty and he has his own Instagram account (@bettyisaboy).

My name is Long Shuai, the founder of Silverbene. Our main business is mainly focused on the following 2 points:

Our clients are mainly jewelry brands, distributors, and stores. Now we are supplying more than 3,500 jewelry stores over the world and send out over 90,000 items every month. Our revenue reaches 450K USD per month this year.

Hi, my name is Nicolas Tranchant, I am French and I am the founder of Vivalatina Jewelry. We are pure player jewelry, settled in Mexico, and offering high-end jewelry for our clients worldwide. We do not have any flagship product as we sell few high-priced items and offer custom-made jewelry online.

My name is Kevin Canning, and I’m the founder of Pearls of Joy – the world’s fastest-growing pearl jewelry company.

YTD we’re trending around 150% growth and expect to close 2018 with $2.5M in revenue.

I am Nikolay Piriankov, the Founder and CEO of Taylor & Hart. We are an award-winning, disruptive e-tailer of custom-designed, ethical engagement rings, wedding rings, and fine jewellery, that capture your story. Our online platform, processes, and brand democratises bespoke jewellery, allowing us to offer this service at scale. Taylor & Hart's vision is to reconnect customers with the original purpose of jewellery - a personalised product that tells a unique story.

Recently we closed a seed round of £1M. The London based Garage Soho, an early stage investor and brand builder also supported us in the last round.

Hello, my name is Arnaud de Montille and, with my wife Béatrice, we founded Merci Maman in 2007, a brand of personalized jewels, hand-engraved in our London & Paris ateliers, and sold online. The name Merci Maman, which means 'Thanks Mom' draws inspiration from the bond between mother and child, as well as our French roots.

Kate Middleton in 2014, Arnaud and Beatrice de Montille, The Duchess Necklace

Hey Dreamers! Welcome to the journey! My name is Katlyn and I am the owner of Blue Skies & Ko Boutique. Blue Skies & Ko offers hand-stamped pieces of jewelry, simplistic and trendy pieced jewelry, and now clothing!

Just before I jumped into my dream here with Blue Skies & Ko I was just your average server at a tavern making roughly 25K a year… This leap easily doubled my income within just a few short months.

• Founders Ryan Shearman, Robert Hagemann, Anthony Ippolito, and Daniel Wojno created a lab-grown diamond jewelry brand named Aether in 2018.

• Aether transforms harmful CO2 from the atmosphere into the most beautiful diamonds.

• The brand makes stunning pieces of diamond rings, earrings, pendants, bangles, bracelets, and other jewelry for women.

• The diamonds they produce are good for the environment and aid in reversing climate change.

Read the full article on forbes.com ➜

Brittany Hopkins is the founder of Anice Jewellery, a successful online business with two retail locations.

On Growing Anice Jewellery

• Brittany Hopkins has been making jewelry since she was a child.
• She pursued goldsmithing and jewelry studies in school.
• In 2008, Brittany Hopkins launched Anice Jewellery, an online business with two retail locations.
• Anice Jewellery sells handmade and vintage jewelry.
• Brittany created her own online store on Shopify rather than using a marketplace like Etsy.

Marketing Strategies

• She initially gained exposure and met clients through local events and markets.
• Brittany has built relationships with customers and a reputation in the Toronto area.
• Word of mouth is the strongest form of marketing for Anice Jewellery.
• After 10 years in business, Brittany opened a second retail location.
• The new location is in a prime neighborhood in Toronto and Prince Edward County.
• Brittany emphasizes the importance of location research when opening a new store.
• She wants to ensure that her business offers a unique product in the area.
• Brittany has successfully grown her business through hard work and dedication.
• She has a passion for jewelry making, which shows in the quality of her products.