6 Men's Fashion Blog Success Stories [2023]

My name is Brock McGoff, and I run The Modest Man (TMM), a digital media brand dedicated to helping guys dress better and feel more confident, with an emphasis on the man of modest height.

In a given month, TMM generates $10-15k revenue from advertising brand partnerships, digital products (an e-book) and affiliate programs. Since there isn’t any inventory or “cost of goods” profit margins are very high.

I’m Barron and I run Effortless Gent, a men’s style publication focused on helping guys feel confident and look sharp in the clothes they wear.

EG generates on average $8,000/mo through a combination of ad revenue (display ads, brand sponsorships), affiliate revenue, digital products (an eBook and self-guided style improvement program), and 1-on-1 online or in-person styling consultations.

Hello, my name is James Di Mambro and our company is WALK London Shoes. We are a family-run footwear brand that sells fashionable men’s footwear; such as shoes, boots, loafers, sandals, trainers, etc.

We started the brand in 2013 and today we sell over 100,000 pairs a year which for us is an amazing achievement.

Hi! My name is Scott Purcell, and I’m one of the Co-Founders of Man of Many, one of the world’s largest men’s lifestyle sites and a proudly self-funded, bootstrapped, and independent publication covering the latest in Products, Culture & Style.

The quality of our work and efforts as a media brand has continued to be recognized by industry peers in several awards as we solidify Man of Many as a trusted voice for readers, and we now turning over more than $4M per annum.